Social Media & Me - February 2017
Using a number of hits as a quantifier the last quarter 2016 was a minor success.
- Twitter impressions reached their target
- Blogger impressions reached their target.
- Reached the 2017 Klout target for a few days
The other measure of influence -- how well I provide a platform for advertisers, I see that my life-long Adsense earnings have grown to US$9.06.
February 2017 began with 406 followers and ended with 490 followers. At month end I was following 300 accounts. 112 February tweets generated 24.9K impressions.
Tweet Categories
Japanese & Chinese Terminology Tweets
A fourth wave of terminology tweets began 31 December 2016 using previously shared content at a pace of ~2 tweets/day for most days and continued for all of February 2017. My 4th tweet wave will end in March.
A 5th wave will begin in no sooner than 1 June 2017. The 5th waves duration is dependent on how many language word images I can create to create a consecutive set of days.
The 6th wave is presently schedule to begin 27 December 2017 and continue through the nearly the end of February 2018.
The tweets of pre-existing materials are scheduled to repeat in 2018, 2019, and 2020. New material will repeat in 2018-2021.
The size of my Instagram following grew to 1,533 with at least 3 posts every 2 days.
YouTube
My first East Asian Language video was published in February and features Chinese Industry names that include the character 业.
Blogger
Comparison Period
|
Visits
|
Change in Site Visits
|
Last Month
|
2,429
|
-5.0%
|
Same Month 1 year ago
|
2,019
|
+14.3%
|
Same Month 2 years ago
|
1,159
|
+109.6%
|
The point of it All
The point of all this social media activity is to raise my professional profile. My 2017 target of a Klout Score of 63+ was reached and held for 2 days. My score began at 62.12 climbed to 63.03 and ended the month at 62.71. This should be correlated month ending kred score was an influence of 673 and a outreach of 6.
The Month’s Hyperlinks clicks to my LinkedIn profile
The number of Instagram clicks are very small with the leading origins of clicks coming from the U.S., followed by Japan. The quantity of clicks from my Twitter profile URL is a reasonable number with the U.S. as the origin for over 90% of my the clicks with France as the second place originator by quantity.
2017 KPI Targets
- Monthly 20,001+ Twitter Impressions
- Grow Twitter followers to 600+ while increasing the ratio of Followers-to-Following from 1.611.
- Monthly 2,001+ impressions for the Tech Telecom Marketing & Finance blogger
- Continue the 1 or more Instagram posts/day. Along with the Non-KPI of hitting 2K followers on Instagram during 2017. To reach such a goal around 2 accounts/day would need to follow me.
- Create & post on YouTube 10 East Asian Language learning videos.
- Create & post on YouTube 10 Botanical and/or Art Exhibition videos.
- Create & post on YouTube 10 Telecommunication business themed videos.
- Create & post on Blogger & LinkedIn 10 Tech-Telecom-Marketing-Finance.
- Reach a Klout score of 63 during 2017. A non-KPI is to track my kred score along with the Klout score and what the correlation.
2017 Monthly Targets
|
Jan
|
Feb
|
Mar
|
Apr
|
May
|
Jun
|
Jul
|
Aug
|
Sep
|
Oct
|
Nov
|
Dec
|
20K Tweet Impressions
|
21.1K
|
24.9K
| ||||||||||
Twitter Followers
(600+) |
460
|
490
| ||||||||||
Twitter Followers::Followed
(>1.611) |
1.64
|
1.63
| ||||||||||
Blog 2K+ Impressions
|
2,429
|
2,308
| ||||||||||
Instagram 1 or more posts/day
|
OK
|
OK
| ||||||||||
Klout Score (Target: 63)
|
62.12
|
62.71
| ||||||||||
Kred Score
|
667/6
|
673/6
| ||||||||||
2017 Cumulative Targets
|
1
|
2
|
3
|
4
|
5
|
6
|
7
|
8
|
9
|
10
| ||
10 East Asian Language
learning videos
| ||||||||||||
10 Botanical and/or
Art Exhibition videos
| ||||||||||||
10 Telecommunication business
Themed videos
| ||||||||||||
Blogger & LinkedIn 10
Tech-Telecom-Marketing-Finance
|
Follow Me At
A few more links
- Last Chinese Tech, Telecom, and Finance Terms blog entry posted in January 2017
- Last Japanese Tech, Telecom, and Finance Terms blog entry posted in January 2017
- Me & Social Media - January 2017
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